Unrepresented courses of import:

Financial and Managerial Accounting, Business Models and Stakeholders, Business Plan Sustainability , Innovation Lab, Market Insight Lab, Planning and Design for a Sustainable World, Communication for Structural and Sustainable Social Change, Organizational Behavior, Cognitive Neuroscience, Systems Neuroscience, Principles of Nueroengineering.

Integration Lab, Team Studio - MassArt & Design

Solution: Transition Design via product offering: ToDo - a conversation starting card game | Game of Loans - a super fun physical and digital experience | Align - a CRM, learning and decision making interface for counselors, parents and students.

Design type: Research, Behavior Change, Business, Service, Game

This course, run as a mock agency, is a team studio between MDES candidates in their first and second years. As firm leaders, second year MDES candidates organized the firm to execute an end-to-end design thinking production cycle from recruiting and co-design workshops to ideation, user-testing and business design. Second years leadership roles include: HR, Payroll, Chief Design Officer, Asst. Chief Design Officer and VP of Product. As VP of Product, I worked with the Chief Design Officer to manage logistics as the shape and scope of our team structure, road map and offering shifted. Then, I designed a go-to-market strategy and sustainable business model for the offering through a pro forma. In addition to their leadership roles, second year student also acted as designers and coaches on first year design teams. I led the card game team.

Marketing Innovation, MIT Sloan

Solution: mrkt.ai - commercial voice AI for in-store search. We pivoted a technology that failed to resonate with users to a new industry through qualitative and quantitative research. download the marketing plan for more details.

Design type: Design Research, Interaction Design

This course shows how a core of marketing frameworks are applied to business cases through instructed class discussion, while team-based design research and product marketing components run parallel.

Integration Lab, MassArt and Design

Company: McGraw Hill Education

Solution: Data Product Development for a Persona

Design type: User Experience

Rapid Prototyping for Innovation Districts, MIT

Solution: Participatory Design Algorithm for CityScope

Design type: Experience Design and Interaction Design

Integration Lab, MassArt and Design

Company: Fidelity Labs

Target: Women

Solution: Baby Sitters’ App—a financial literacy tool and intervention

Design type: User Experience and Behavior Change

Experience Design Lab, MassArt and Design

Company: Boston Public Library, KBLIC

Focus: Innovation Space

Solution: Trumping up Implicit Bias— intersectional testing and growth tool

Design type: User Experience and Behavior Change

Brand Development and Service Design

Company: Sears

Solution: future.systems a company focused on Strategy, Games and Influence.

Design type: Business

Experience Design Lab II

Company: Cambridge Trust

Solution: Cambridge Trust Red

Design type: Research, Experience

Augmented Reality Experience Hack-a-thon

Solution: Over Hear, Elective Sound Spaces,

Design type: Extended Reality Experience

Integration Lab, MassArt and Design

Company: Community Solutions

Solution: A Process to Galvanize the Community in the Hartford Promise Zone

Design type: Organizational